Did you enjoy a delicious Instagram-able #vegan burger at your 4th of July cookout? Now’s your chance to use your food for change! Cows are languishing on miserable dairy farms right now for some of BOCA’s products. But you can end this: Make a quick Instagram story post of your latest vegan burger, tagging @bocaburger and urging it to ditch dairy and go vegan TODAY!

Despite the fact that ditching dairy would ‘behoof’ cows as well as consumers looking for vegan products, BOCA is still clinging to cruel dairy in its All-American burger, as well as its bowls--and it even just launched new dairy-filled skillet meals. 

Meanwhile, fully plant-based competitors like Beyond Meat and Impossible are dominating the headlines. And even older BOCA competitors are starting to fuel the plant-powered revolution by dropping animal ingredients and debuting new burgers, like Lightlife’s “bleeding” vegan burger and MorningStar’s vegan “Cheezeburger.” As these companies go completely vegan and open up all their products to a wider (and rapidly growing!) market, once-household name BOCA is falling behind. 

Help BOCA see that consumers’ appetite for cow’s milk is curdling--and a vegan product line is the future! Post a recent vegan burger photo to your Instagram story and tag @bocaburger, urging it to ‘ketchup’ with its competitors by ditching dairy! 

Don’t forget to let us know if you get a response in your DMs by emailing campaigns@cok.net. Thank you for helping us spread compassionate eating nationwide!