Everyone, particularly those families on low incomes, should have a genuine choice about what programmes they are willing to pay to watch. The BBC funding structure is becoming increasingly unsustainable and out of keeping with the modern media environment and needs urgent reform to reflect new trends and habits. With a total revenue of more than £5 billion last year, the BBC has nothing to fear from competition, which will make the Corporation more accountable and less open to the criticism it faces for wasting taxpayers' money. Only when people are able to vote with their feet will the service truly be accountable for the decisions it makes on behalf of its users.