I personally believe there are probably a lot of people, old fans and new, that were not able to get any of the official merch of Dead Cells off of Fangamers website. Some of the merch is still available on Fangamer japan but they only ship to japan, which does make sense—but it’s still frustrating, especially for international fans. You could technically get around this by using proxy websites that buy it for you and ship to your area, but that adds extra cost and effort. I’m specifically talking about the plushie in this case.

The plushie seems to be sold out EVERYWHERE I have found and it honestly makes me a bit sad. I’m sure there are plenty of other fans who missed out on buying, and they’re feeling the same disappointment. I also know that IF they do bring it back, Motion Twin and Fangamer will make more sales off of it, and why wouldn't they want money? It will benefit the companies, along with anyone who wants the plushie and/or other Dead Cells merch.

Having a second chance to purchase it could possibly mean a lot to the community, especially to those who may have only recently discovered Dead Cells either by the new Animated Series; Dead Cells Immortalis, or even just social media and end up playing the game because of it, and end up wanting to get some official merch instead of just commissioning someone like on Etsy for example. This could also be an opportunity to evaluate the overall demand for Dead Cells merch. 

It could also be something they could bring back for one of the next "big" updates to celebrate. There is this theory I heard that there are still updates planned for the rest of 2024 to 2025, obviously spaced out, but not anything after that, thus causing the game to maybe die out. Again, I do not know if this part is true or not, but assuming it is, it would be nice to have something physical in memory IF the game does eventually die out. Every game does die out eventually though.

Also, this is the plushie incase anyone was wondering.