Big thanks to the petitioner who shared this news with us:

A site has shown up which seems to parody of the SAS campaign... Or is it a parody?

"One of our employees was subject to vicious personal attacks due to reciting a line about his Norse ancestry."

You decide:
http://www.fly-sas.world/

It does seem remarkably much like their own position... Whatever the case the site seems to be at the very least a very well made parody. SAS probably wouldn't like it being shared much.

PS: Lets RT this: https://twitter.com/Grzegor03754376/status/1229868335090798592