Urge RBI to restore original Burger King and Popeyes logos
The Issue
On May 29, 2020, Popeyes unveiled a new brand logo, complete with fresh iconography and a new color palette, as announced through a press release shared with Marketing Dive. Similarly, on December 21, 2020, Burger King began rolling out an updated identity inspired by its original designs from 1969 to 1999, having previously trademarked it on May 1, 2020. Both brands saw their websites and mobile apps revamped to reflect these changes by January 7, 2021. However, many loyal customers and brand enthusiasts, including myself, believe that the previous logos from 1999 for Popeyes and 2008 for Burger King held a unique charm and nostalgia that resonated deeply with the public.
The old logos were more than just symbols; they represented an era when these brands built their identity and established a strong emotional connection with their customers. The vibrant colors and distinctive designs were instantly recognizable and held sentimental value to many long-time fans. Changing these iconic logos might bring a fresh look, but it also risks severing the bond that has been nurtured for years.
Restaurant Brands International (RBI), the parent company of both Burger King and Popeyes, holds the power to bring back the logos that symbolized trust and legacy. Understanding the significance of these icons is crucial for regaining the affection of the community and ensuring that these beloved brands maintain their historic essence.
While modernization is key in today's competitive market, it's equally important to recognize and preserve the heritage that made these brands legendary. Reinstating the 2008 Popeyes logo and the 1999 Burger King logo can bridge the gap between the past admired identities and the future growth.
Join us in urging RBI to embrace the iconic visuals that have left such an indelible mark on consumers’ hearts globally. Sign this petition to help restore the original logos of Burger King and Popeyes, and treasure the memories and authenticity these represent for millions worldwide. Your signature can make a difference in rekindling the classic spirit of these brands!
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The Issue
On May 29, 2020, Popeyes unveiled a new brand logo, complete with fresh iconography and a new color palette, as announced through a press release shared with Marketing Dive. Similarly, on December 21, 2020, Burger King began rolling out an updated identity inspired by its original designs from 1969 to 1999, having previously trademarked it on May 1, 2020. Both brands saw their websites and mobile apps revamped to reflect these changes by January 7, 2021. However, many loyal customers and brand enthusiasts, including myself, believe that the previous logos from 1999 for Popeyes and 2008 for Burger King held a unique charm and nostalgia that resonated deeply with the public.
The old logos were more than just symbols; they represented an era when these brands built their identity and established a strong emotional connection with their customers. The vibrant colors and distinctive designs were instantly recognizable and held sentimental value to many long-time fans. Changing these iconic logos might bring a fresh look, but it also risks severing the bond that has been nurtured for years.
Restaurant Brands International (RBI), the parent company of both Burger King and Popeyes, holds the power to bring back the logos that symbolized trust and legacy. Understanding the significance of these icons is crucial for regaining the affection of the community and ensuring that these beloved brands maintain their historic essence.
While modernization is key in today's competitive market, it's equally important to recognize and preserve the heritage that made these brands legendary. Reinstating the 2008 Popeyes logo and the 1999 Burger King logo can bridge the gap between the past admired identities and the future growth.
Join us in urging RBI to embrace the iconic visuals that have left such an indelible mark on consumers’ hearts globally. Sign this petition to help restore the original logos of Burger King and Popeyes, and treasure the memories and authenticity these represent for millions worldwide. Your signature can make a difference in rekindling the classic spirit of these brands!
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Petition created on December 3, 2025