Walk into a supermarket in the UK, go to the chicken section, and chances are you’ll see signs advertising their ‘high’ welfare standards. Read the labels, and you might encounter phrases such as ‘space to thrive’. All sounds pretty positive doesn’t it?
[DOES MY SUPERMARKET SELL FRANKENCHICKENS?]
The truth? Most supermarkets are hiding cruelty in plain sight. Around 9 in 10 chickens raised in the UK are actually cruelly-bred Frankenchickens - chickens who have suffering coded into their DNA from birth.
You’d be forgiven for not knowing, given the way these supermarkets obscure the cruel reality with marketing designed to make you think their chickens lived good lives.
The good news? We can change this unfair situation. Pressure from animal lovers like you has already spared millions of animals from cruelty: hundreds of companies have committed to ending their use of Frankenchickens in the UK. Now it’s time for supermarkets to do the same.
Want to make a difference right now? Click to find out if your supermarket sells Frankenchickens…
Thank you for everything you do for animals. Together, we are tearing down the foundations of factory farming and building a better future for the sensitive, intelligent animals who need our help.
For the animals,
Katie Ferneyhough, Head of Programs at The Humane League UK