Hey McDonald’s, Burger King is making headlines
Apr 30, 2019 —
Breaking: Burger King just announced it will launch its Impossible Whopper on all U.S. menus by the end of 2019. This rapid expansion by McDonald’s biggest rival was spurred by an outpouring of customer support for the delicious, meatless version of the Burger King classic.
As a brand, this is a wake-up call. McDonald’s needs to listen to its changing consumer base or lose them to competitors willing to innovate when its the strategic choice. Because as the market explodes to meet the demands of Americans who want more convenient plant-based options, McDonald’s stands out for its refusal to change.
Let’s show McDonald’s what consumers want by tweeting at Burger King and Impossible Foods to congratulate them on the new partnership! Click here to tweet.
Keep fighting for people power!
Politicians and rich CEOs shouldn't make all the decisions. Today we ask you to help keep Change.org free and independent. Our job as a public benefit company is to help petitions like this one fight back and get heard. If everyone who saw this chipped in monthly we'd secure Change.org's future today. Help us hold the powerful to account. Can you spare a minute to become a member today?I'll power Change with $5 monthly