The vet industry actively promotes junk pet food, the genesis of the stinking mouth rot epidemic -- the epidemic which leads to devastating diseases of hearts, livers, kidneys and immune system. The vet industry then seeks to trivialise the widespread cruelty and suggests that 'tooth brushing' is the answer. See the BBC betray the trust of its viewers by airing blatant vet/junk pet-food propaganda. http://www.bbc.co.uk/programmes/articles/5NvL7qyhd2ZFXmHzSLT7RBC/the-trust-me-big-experiment-what-s-the-best-way-to-keep-your-pet-s-teeth-clean BBC complaints website http://www.bbc.co.uk/complaints/ Please let them know your opinion. Maybe they will change? Maybe the BBC will broadcast the true story for the betterment of pets, people and the wider community?? Best wishes, Tom Lonsdale