Engagement rates are down on LinkedIn. 

But don't blame the algorithm. 

You can instead thank the thousands of growth "hackers" here encouraging the liberal use of engagement pods that artificially boost vanity metrics like impressions and engagement. 

Don't believe they exist? Then you haven't been paying attention to D A N I E L H A L L's SPOTAPOD program that reveals some of the biggest gamers of the system. 

Daniel has tracked the dark side of social media for more than 4 years now, with plenty of data receipts to back up his claims. 

For some here, the lure of influencer fame is so great that they willingly hand over the keys to their kingdoms in exchange for superficial likes, comments, and shares from other podders with the same goal. 

While most people think engagement pods are harmless, the reality is that they come with some serious risks to your brand's reputation. 

I sat down with Daniel to discuss why engagement pods aren't the magic bullet to social media engagement growth some think and how he's working tirelessly to expose the dangers of falling into the vanity metric trap.  You can read about it here https://www.thewritereflection.com/reflections-blog/the-dark-side-of-social-media-engagement-pods

A link to the post is here on LinkedIn https://www.linkedin.com/feed/update/urn:li:activity:7184228785980936193/