Corporate brands need to take a stand on black lives!


Corporate brands need to take a stand on black lives!
The Issue
Given the ongoing, horrific and tragic killings of unarmed black children, youth, women and men - we feel compelled to call upon the many corporations and brands that we as black people support. It is time for you to support US - we need to hear from you NOW!
We also know that ACTIONS speak louder than WORDS.
The precedent of businesses publicly supporting social causes is well documented for a variety of causes (think of the NBA’s amazing and powerful statement to pull All Star weekend from North Carolina and their partnership GLSEN). We demand that same passion and support for black lives. We are asking businesses to:
External:
- Commit to a direct action to effect racial change/equity (or support organizations that already do).
- Remove funding from states and cities that refuse to reform their police force.
- Be agents of change for racial justice within their community.
- Make a statement on how your company values black life.
Internal:
- Confront your own workforce (at all levels from executive, senior, mid-level and entry)
+ Document and hold yourself accountable as to how you are fixing the issue of recruiting, hiring and RETAINING black employees within your companies.
+ Hire a Chief Diversity Officer who has real power within the organization to use analytics to establish KPI and maintain Diversity & Integration as an organizational priority.
- Promote dialogues within your organization about how racism and inequalities affect your staff, their families & communities and your organization;
- Acknowledge that silence and inaction contribute to the continuance of ongoing institutional racism and other structural inequalities;
“In the end, we will remember not the words of our enemies but the silence of our friends” Martin Luther King, Jr.
The Issue
Given the ongoing, horrific and tragic killings of unarmed black children, youth, women and men - we feel compelled to call upon the many corporations and brands that we as black people support. It is time for you to support US - we need to hear from you NOW!
We also know that ACTIONS speak louder than WORDS.
The precedent of businesses publicly supporting social causes is well documented for a variety of causes (think of the NBA’s amazing and powerful statement to pull All Star weekend from North Carolina and their partnership GLSEN). We demand that same passion and support for black lives. We are asking businesses to:
External:
- Commit to a direct action to effect racial change/equity (or support organizations that already do).
- Remove funding from states and cities that refuse to reform their police force.
- Be agents of change for racial justice within their community.
- Make a statement on how your company values black life.
Internal:
- Confront your own workforce (at all levels from executive, senior, mid-level and entry)
+ Document and hold yourself accountable as to how you are fixing the issue of recruiting, hiring and RETAINING black employees within your companies.
+ Hire a Chief Diversity Officer who has real power within the organization to use analytics to establish KPI and maintain Diversity & Integration as an organizational priority.
- Promote dialogues within your organization about how racism and inequalities affect your staff, their families & communities and your organization;
- Acknowledge that silence and inaction contribute to the continuance of ongoing institutional racism and other structural inequalities;
“In the end, we will remember not the words of our enemies but the silence of our friends” Martin Luther King, Jr.
Petition Closed
Share this petition
Petition created on June 1, 2020




