Earlier this month, you flooded Tyson Foods’ new partner, tech accelerator Plug and Play, with calls and emails urging it to take a stand against cruelty. TODAY: Fly home the message with a quick tweet to Plug and Play for the birds!

More than a quarter million of you have signed our petition since our gut-wrenching investigation exposed egregious abuse and the devastating effects of rapid growth of birds in Tyson’s supply chain, urging it to end this abuse and shift to plant protein.

But after teasing a plant-based protein endeavor and telling Compassion Over Killing that it was “looking at plant protein as the future of protein,” Tyson Foods’ new “plant-based” brand falls short of the mark. It’s not actually plant-based at all, comprising a veggie nugget made with eggs and a blended beef burger.

Moreover, Tyson has still failed to address a major source of suffering in the hundreds of millions of birds it breeds every year: These birds have been genetically manipulated to grow so unnaturally large, so quickly that they can suffer heart attacks and their fragile legs often collapse under their own morbidly obese bodies -- all before they’re even 2 months old! 

Now the nation’s biggest poultry company has joined forces with Plug and Play to connect startup companies into its supply chain in its hometown in Arkansas--and we need YOUR voices once again to make sure its new business partner is aware of the egregious cruelty hidden behind Tyson’s products!

TODAY: Spread your wings for birds with a quick tweet to Plug and Play!