We as consumers have loved the innovative product that ASUS created, but feel that we should also have unlimited access to the devices we purchased.

Not only does unlocking the bootloader create huge potential for the Asus FonePad, but many consider the ability to modify the software running on the Phablet to be a valuable (or even essential) feature. The current inability of the FonePad to navigate root files & accept custom firmware is already dissuading some from buying this device, even causing others to consider returning devices that they have recently bought...

We want to know that Asus is a company that is there for its consumers and wants to generate a loyal fan base for future devices and generations to come.