There is an emerging scientific consensus that synthetic food dyes can trigger hyperactivity, inattention and other adverse reactions in children, as described in CSPI's report, Seeing Red. The goal of this campaign is to ban synthetic dyes from food and, as an interim step, to require a warning label on dye-containing foods and beverages. We want to educate parents and medical providers about the risks of dyes, and push for a federal ban while encouraging companies to voluntarily drop synthetic dyes or replace them with natural ones.
