Please do not sell rabbit meat in any Whole Foods stores.
  • Petitioning Walter Robb

This petition will be delivered to:

Co-Chief Executive Officer
Walter Robb
Co-Chief Executive Officer
John Mackey
President, Northern California Region
Rob Twyman
Meat Coordinator, Nortthern California Region
Dan Neuerburg

Please do not sell rabbit meat in any Whole Foods stores.

    1. Lisa Rockwell
    2. Petition by

      Lisa Rockwell

      menlo park, United States

Bunny rabbits are one of the most popular household pets in America. They are loving just like dogs and cats who bond with humans and their mates for life! Rabbits have individual personalities, show affection and want to be a part of the family. Yet Whole Foods is now taking steps to popularize consumption of dead rabbits by selling their meat in a pilot program. If it's a success, this will open the door to so many more slaughtered bunnies.

This is important to me because I am involved with a lot of rabbit rescue work (as you can see from the photo above I took of Dexter after he was saved). But there are so many people like me who love Whole Foods, and feel betrayed that they are going down this upsetting path of slaughtering animals who are also popular household pets!

While Whole Foods has claimed consumers are asking for rabbit meat, they aren't willing to offer proof of that, and in fact many stores are telling me the meat isn't selling. Some have even stopped selling it already! Your signature on my petition will show Whole Foods that real customers and potential customers are publicly opposed to them selling meat from bunnies.

New Zealand rabbits are some of the most affectionate and sweet rabbits when they are in a safe & loving environment. They are known as "the golden retriever of the rabbit breeds." Proudly Whole Foods Market states that this breed is known for their "good mothering abilities."

According to Whole Foods' own documents say it's acceptable that the rabbits sold may be artificially inseminated, transported up to 8 hours at a time, allowed to be starved for up to 12 hours before slaughter, and then you can imagine what a gruesome and cruel scene it is to kill these wonderful animals. Whole Foods claims the suppliers use a "non-penetrating bolt gun" to the head before hanging each individual to bleed out.

Please sign this petition and let Whole Foods Market know that you do not support the sale of rabbit meat in their stores!

Recent signatures


    1. Reached 25,000 signatures
    2. Are you with bunny? 30 seconds to save the bunnies!

      Lisa Rockwell
      Petition Organizer

      Hi everyone!
      I literally need 30 seconds of your time!
      Please join the visual petition:
      -Snap a selfie with "bunny ears"
      -Tag it with @imwbunny on twitter/instagram
      -Post on the "I'm with bunny" facebook page!
      -Change your profile picture and tag #imwbunny

      Let's get this to go viral!

      I'm with Bunny

      I'm with Bunny. 411 likes · 700 talking about this. Bunnies vs. Whole Foods selling domestic/pet rabbit meat. JOIN THE VISUAL PETITION- Post ur Selfie w...

    3. Watch and Share! A video message to Whole Foods!

      Lisa Rockwell
      Petition Organizer

      Please share this fabulous video message to Whole Foods! We are all passionate people who have a lot of fight left in them! We are still fighting and won't back down! Please help us by sharing this video after you watch it! Cute bunnies included! =)
      Thank you! Lisa
      P.S. I made the cut at minute 4:06!

      Whole Foods Market Customer Feedback

      Hundreds of Whole Foods Market customers turned up at 50+ stores nationwide on August 17th, 2014, to ask them not to sell bunny meat. Their message: Until you stop killing bunnies, Goodbye, Whole Foods!

    4. Reached 17,500 signatures
    5. Take Action: Call Whole Foods!

      Lisa Rockwell
      Petition Organizer

      Hello Everyone!
      Thank you so much for Sunday's Day of action! These events across the country got our plight recognition on TV, in newspapers, magazines and of course on social media as well as thousands of more signatures!! A big thank you to all of you!

      Let's keep the pressure on with our next ACTION ITEM ! Starting today (Friday) through Sunday we will be calling ALL the stores across the nation! Pick which stores are important to you!

      View the phone numbers and call ideas here!

      Ok friends, let's get calling! Let them know how you feel!
      Thank you!!
      Feel free to ask me any questions you may have!

      Join the Whole Foods Call In!

      Rabbit protection groups are following up our Day of Action with regularly scheduled Whole Foods Call-In Days. The first Call-In Days will be August 22-24, 2014.

    6. Reached 15,000 signatures
    7. Quick action item, your help needed! And a video!

      Lisa Rockwell
      Petition Organizer

      We will be out protesting over 50 different stores across the nation today! If you can't join us please call your local Whole Foods stores and let them know that you are unhappy that Whole Foods is selling PET rabbit meat!
      Thank you so much!


      Dropbox is a free service that lets you bring your photos, docs, and videos anywhere and share them easily. Never email yourself a file again!

    8. Reached 10,000 signatures
    9. Join us for the first Day of Action on August 17th!

      Lisa Rockwell
      Petition Organizer

      Hello supporters,
      I am updating you today on our next step in advocating for rabbits!

      All across the nation we will have individuals like yourself petitioning, leafleting and peacefully protesting in their own style outside of their local Whole Foods Market all on the same day!

      Please get involved and join a location or start your own! All of the supplies, images, instructions and support can be found on the page you see below!

      If you have any questions or need support please email me at and/or join this facebook group

      Hope to have you involved on August 17th, 2014
      Thank You,
      Lisa, the rabbits and all of the individuals dedicated to this mission.

      Day of Action Focused on Whole Foods: August 17

      Rabbit protection groups around the country are planning on coming together to tell Whole Foods Market what rabbit lovers really think about Whole Foods' decision to start selling rabbit meat in their stores.

    10. Reached 9,000 signatures
    11. Taking our message to the next level!

      Lisa Rockwell
      Petition Organizer

      Wow! We have had such success in the number of signatures added to this petition in just over one months time!!! I just delivered the printed petition in person to the Northern California Regional office and sent a copy to the Global head quarters in Texas! The petition is still open and still growing! Please do share on your Facebook, twitter etc. as well as through email!

      I would love to have your help again with another quick task! Whole Foods needs to hear from the individuals! Please send an email to, post to their numerous Facebook pages or tweet them @WholeFoods and voice your dissatisfaction with them for carrying rabbit meat! It can be a simple quick message or detailed including your feelings and experiences!

      Your support and participation is what will make us successful!!
      Thank you!
      Lisa and all the bunnies!

    12. Reached 7,000 signatures


    Reasons for signing

      • about 2 hours ago

      I have pet rabbits

      I think it's horrible that you are selling rabbit meat

    • ariel brunetto LABELLE, FL
      • about 4 hours ago

      defenseless li rabbits shouldn't be killed for meat. I don't see a good reason to kill them at all. people say 'to eat them' well theres no meat on them so that's not a good reason

    • Karen Soto MIAMI, FL
      • 1 day ago

      killing animals in a slaughterhouse is the most cowardly thing a person can do.

    • Al Rizer ORANGE PARK, FL
      • 1 day ago

      I'm signing because I have a pet bunny named "Floppy" and I can't imagine someone eating rabbit just like my Floppy. Not many people understand how smart and wonderful pet bunnies are. I love him so much just like people love their cats and dogs. There're enough meat out there we don't need to kill rabbits for the meat. Because you don't have pet bunny don't tell me that rabbits aren't pets. All living beings deserve kindness and respect. I'll not shop at Whole Foods store until they stop selling rabbit meat.

    • bente jokumsen FREDERICIA, DENMARK
      • 1 day ago

      rabbits matters


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