The pulp and paper industry is vital to modern life and employs 100's of thousands if not millions of people worldwide. False and misleading captions on pictures of pulp and paper production facilities labeled as "pollution" that clearly contain only views of water vapor emitting from vents and stacks put the industry in a bad light. This perpetuates the view that the pulp and paper industry is not a good steward of our resources, when in fact, exactly the opposite is true.