Did you know that an estimated 5.2 million deaths worldwide were attributable to inadequate fruit and vegetable consumption in 2013 alone? (Source: World Health Organisation)

With ongoing childhood obesity and health issues globally, combined with more food businesses looking to sell high margin sugary drinks and snack products to an ever younger audience, we need to create a change for all of us.

Did you know…

• The cost of obesity to the NHS in the UK is £5 billion per year
• Fruit & Veg consumption are critical to tackling type two diabetes
• Obesity is the number 3 global social burden after smoking and war/terrorism
• The UK on average consumes 240g of fruit and veg a day per person but the recommendation is 400g per person
• Children consume up to 85% more fruit and veg when they have fun names or shapes

We want to encourage as many schools, families, individuals and businesses not just in the UK but Internationally to look to buy, to eat and to enjoy more and more fresh produce and reject unhealthy and obesity creating sugary drinks and unhealthy food!