

Make Cosmetics More Accessible By Encouraging Cosmetics Companies To Add Braille To Packaging For Visually Impaired Customers


Make Cosmetics More Accessible By Encouraging Cosmetics Companies To Add Braille To Packaging For Visually Impaired Customers
The Issue
In the UK alone there are currently an estimated 2 Milion people with sight loss and and over 360,000 of this number are legally registered as blind or partially sighted.
A great deal of the visually impaired population in the world today use braile as a vital life skill and a way of navigating their way through daily routines. Medicine currently encorperates braille on their products, but the world of cosmetics when catering to braile readers is not as promising.
When visually impaired individuals cannot access cosmetics through the use of braille which is a vital life skill to them, their ability to use cosmetics is hindered.
Every consumer who purchases from a cosmetics company is entitled to equal treatment, accessibility is one way of esuring that this is ensured. Accessibility ranges from ensuring that their website is compatable with voiceover technology, to ensuring that shops and stores have wheelchair accessibilty. But, the majority of cosmetics companies across the world do not encorperate braille in their products and thus are not ensuring that their company is accessibily.
All disabled customer who accesses a brand is entitled to be treated equally by their service providers, however brands are not treating those visually impaired customers who require braille ad equals to their other customers.
To end this unaccessibility Emily Davison blogger at fashioneyesta.com-a fashion and lifestyle website for people with sight loss and other disabilities and disability rights campainer is calling on all of YOU to sign this petition today. To ensure that cosmetics companies treat their visually impaired customers who use braille equally to their fully sighted customers.
Sign the petition, spread the word to encourage The CPTA to in turn encourage cosmetics companies to notice of the need and importance for incorperating braille on products.
Lets make the world of cosmetics accessible and equal for people with sight loss!

The Issue
In the UK alone there are currently an estimated 2 Milion people with sight loss and and over 360,000 of this number are legally registered as blind or partially sighted.
A great deal of the visually impaired population in the world today use braile as a vital life skill and a way of navigating their way through daily routines. Medicine currently encorperates braille on their products, but the world of cosmetics when catering to braile readers is not as promising.
When visually impaired individuals cannot access cosmetics through the use of braille which is a vital life skill to them, their ability to use cosmetics is hindered.
Every consumer who purchases from a cosmetics company is entitled to equal treatment, accessibility is one way of esuring that this is ensured. Accessibility ranges from ensuring that their website is compatable with voiceover technology, to ensuring that shops and stores have wheelchair accessibilty. But, the majority of cosmetics companies across the world do not encorperate braille in their products and thus are not ensuring that their company is accessibily.
All disabled customer who accesses a brand is entitled to be treated equally by their service providers, however brands are not treating those visually impaired customers who require braille ad equals to their other customers.
To end this unaccessibility Emily Davison blogger at fashioneyesta.com-a fashion and lifestyle website for people with sight loss and other disabilities and disability rights campainer is calling on all of YOU to sign this petition today. To ensure that cosmetics companies treat their visually impaired customers who use braille equally to their fully sighted customers.
Sign the petition, spread the word to encourage The CPTA to in turn encourage cosmetics companies to notice of the need and importance for incorperating braille on products.
Lets make the world of cosmetics accessible and equal for people with sight loss!

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Petition created on 10 July 2014