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Create Hospice Cards.
  • Petitioned Hallmark
  • Responded

This petition was delivered to:

Hallmark Newsroom
Linda Odell
See response
Imagineer/Innovation Leader
David Lewis
Creative Resources
Mark Spencer
creative dept.
Maggi Chopin

Create Hospice Cards.

    1. Regina Holliday
    2. Petition by

      Regina Holliday

      Washington, DC

Everyday across this nation there are patients receiving care in hospitals and other care centers.  In most of these rooms, the side table or often a wall is bedecked with cards saying “Get Well Soon.”  But sometimes recovery is not possible and a terminal patient will no longer seek curative treatment.  Often these patients will be cared for at home or in a hospice center.  

And then the cards stop.  

We live in a society that is very afraid to talk about death.  The cards stop, the visits stop and people often face the end alone.  We need to create a culture shift.  We need to create a society where approaching death can be recognized and supported as well as approaching birth.  

As a cancer widow of a really great guy named Frederick Allen Holliday II and as a patient advocate, I have been often asked, "How do we address this disparity in communication?”   I ask Hallmark: Please create hospice cards.    I can tell you one of the saddest days in cancer care is when the "Get Well Soon" cards stop coming. The mailbox is empty and the friends once so talkative are silent. There aren’t any hospice cards, just blank cards, "sympathy" and "thinking of you.” We must change this.  

Hallmark is the largest greeting card manufacturer in the United States and they create 19,000 new or redesigned cards and related products every year. If they were to place hospice cards in their stores, we would see a country better equipped to talk about end of life. We would not need to die in silence.  Hallmark who has so graciously given us the words to celebrate or mourn other milestones in a life could help us in our final days.   

Hallmark needs to help us talk in hospice. 

Hallmark, HallmarkCorp
Linda Odell, Hallmark Newsroom
David Lewis, Imagineer/Innovation Leader
Mark Spencer, Creative Resources
Maggi Chopin, creative dept.
Please create Hospice Cards and make them part of your national card selection. You could help so many people have one of the most important talks they will ever have and help people feel connected even as they leave.

[Your name]

Recent signatures


    1. Reached 4,000 signatures
    2. Reached 3,000 signatures
    3. Reached 1,500 signatures
    4. Reached 1,000 Signatures!

      Regina Holliday
      Petition Organizer

      Thank you everyone for signing the petition for hospice cards! I thought you might enjoy hearing my late husband Fred in this short video he made for our sons. He said good bye with puppets: http://youtu.be/srLIGwYVm6w
      Thank you so much! You are doing a wonderful thing.


    5. Reached 1,000 signatures
    6. Decision-maker Linda Odell responds:

      Linda Odell

      We agree that a card can help people support loved ones going through difficult situations and their caregivers, and Hallmark has many choices for this need within several different card lines. If you're having trouble finding one, we sug...

    7. Reached 50 signatures


    Reasons for signing

    • Michelle Williams WAVERLY, VA
      • 5 months ago

      My Dad had hospice and although sometimes there were issues,they were there.I agree that when a patient is terminal,you don't want a get well soon card,but a card comforting the person&letting them know you care&love them.

    • grindl carter FAYETTEVILLE, NC
      • 6 months ago

      sometimes a card can say more that a person can

    • robin daniel NEWNAN, GA
      • 6 months ago

      my father died in hospice two years ago. before he entered hospice, i mailed him cards all the time but once he entered hospice and reality truly set in for us all, a get well card was very inappropriate and there are only so many thinking of you cards you can send. I would have loved to have been able to send him an inspirational hospice type card

    • Dana Kennedy HERMITAGE, PA
      • 6 months ago

      Our society needs to accept that dying is a natural part of life. When we don't have the words to express our feelings, at least a card would let the person know we haven't forgotten about them.

    • Vanessa Maiato ANJOU, QUEBEC, CANADA
      • 6 months ago

      My husband is dying of cancer and I want a card to show him how much I care.


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