Petition Closed
Petitioning Virgin America and 2 others

End the sexist “younger, hotter” advertising campaign

1,133
Supporters

Virgin America's new “younger, hotter” advertising campaign, with slogans like “Fool around with a younger, hotter airline” plastered on billboards and tag-lines including “Dump your old airline for a younger, hotter one,” exploits women's bodies to sell airline tickets. What's more, the campaign reinforces notions that women are replaceable, and their worth is measured in youth and beauty.

It's time for Virgin America to find a way to sell plane tickets that doesn't exploit and disparage 50% of their target market. Sign the petition to tell Virgin America to end this promotion today.

Letter to
Virgin America
Media Relations, Virgin America Airlines Patricia Condon
Virgin America Guest Care
I just signed the following petition addressed to: Virgin America.

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End the sexist “younger, hotter” advertising campaign

Virgin America's new “younger, hotter” advertising campaign, with slogans like “Fool around with a younger, hotter airline” plastered on billboards and tag-lines including “Dump your old airline for a younger, hotter one,” exploits women's bodies to sell airline tickets. What's more, the campaign reinforces notions that women are replaceable, and their worth is measured in youth and beauty.
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Sincerely,