Make YouTube Fairer and Safer for All
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On 16th and 17th January 2018, millions of YouTubers woke up to their inboxes from YouTube.
In these emails, the company have explained that they were making additional changes to their YouTube Partner Program, so they could make YouTube safe for all and allow more creators to upload their content:
"Today we are announcing changes to the YouTube Partner Program (YPP). While our goal remains to keep the YPP open to as many channels as possible, we recognize we need more safeguards in place to protect creator revenue across the YouTube ecosystem".
Sounds great, right? Wrong:
"Under the new eligibility requirements announced today, your YouTube channel, [channel name], is no longer eligible for monetization because it doesn’t meet the new threshold of 4,000 hours of watchtime within the past 12 months and 1,000 subscribers. As a result, your channel will lose access to all monetization tools and features associated with the YouTube Partner Program on February 20, 2018 unless you surpass this threshold in the next 30 days. Accordingly, this email serves as 30 days notice that your YouTube Partner Program terms are terminated.
"If your channel drops below 4,000 watch hours in the previous 12 months, ads won't run on your videos".
So, what does this mean for the community? Why is this happening? And who is affected?
On YouTube, the word monetization means that when a creator reaches a certain target for the highest amount of views, but it depends on what the target is. Once they reach that target, creators will be entitled to join the YPP as well as getting paid by YouTube for their content. However, this means that the creator in question should not have any copyright strikes or include sensitive content.
But because of these changes, many small YouTubers who are either under 1,000 subscribers, under 4,000 hours or both will lose rights to having their pay from the company. What's mind blowing is that this action doesn't involve any copyright strikes or sensitive content.
But let's be honest here - it's not about the money. Instead, it's about the community!
The real reason for this is because of the events that have happened over the past year. In the wake of conversational events like Logan Paul, YouTubers have little chance of reaching their goals - and possibility have to face more restrictions.
I am friends with small YouTubers and responding to these changes, they have said that they don't care about the money (which is something I agree with). Through YouTube, they have managed to make new friends, be able to provide support for other creators and to grow their channels. The content I've seen from them are amazing and seeing them grow over the past month and a few years have been incredible and I couldn't be more proud of them.
They are angry by this change as (like I mentioned before), it'll have an impact on them. Trying to understand these regulations are hard for them because YouTube has lead them to confusion. Confusion that YouTube is taking these measures to ensure their safety.
YouTube's decision to demonetize smaller YouTube channels has only created more problems, instead of solving these issues. If these changes happen, they will continue to grow. The changes don't solve anything.
What YouTube should do instead is find other, appropriate measures to protect their creators - big and small. True safety regulations have to be appropriate, inclusive and less complicated. This will be beneficial - and hopefully (if the company recognize this), it'll help, include and introduce more creators to YouTube.
Although YouTube has announced these changes, the actual day when these changes will start is 20th February 2018.
I hope that by organizing this petition, YouTube will see the effect it has on the community. But until then, I will continue to support all YouTubers and give them encouragement to achieve the things they believe.
Today: Sez is counting on you
Sez S needs your help with “The YouTube Team: Make YouTube Fairer and Safer for All”. Join Sez and 12 supporters today.