- Roger IgerCEO at The Walt Disney Company
- Tom StaggsCFO/Senior VP
The Walt Disney Company: DISNEY: Rescind your request to Trademark Dia De Los Muertos.
There are some things in the United States of America that we have unfortunately allowed companies to get away with that when you think about it makes no sense. This request by Disney to TRADEMARK the cultural holiday Dia De Los Muertos has gone over and above what I unfortunately have come to expect from these large companies. We need to...no matter what your culture is decide to put our feet down and say NO to a company feeling entitled to own a cultural and general celebration of the death of ancestors and loved ones. Sorry, but this is just plain old UNACCEPTABLE. For all of the things Disney USED to stand for this cannot happen and they should know better.
I have personally grown up here in Arizona and am well aware of the meaning of this holiday.
Another small bit of information...Arizona was once part of Mexico... What has happened here just in the form of Mexican Studies being removed is disgraceful enough. How dare we allow a conglomerate to capitalize on this sacred day.
**another petition was sent to me in regards to this same action...please sign this also!!!!
- CEO at The Walt Disney Company
- CFO/Senior VP
Rescind your request to Trademark Dia De Los Muertos.
I am astonished at the news of your planning to try and Trademark a cultural holiday. There are a lot of practices that companies keep or start in the name of growth but this is too much. I am utterly disgusted by this "business" move and would hope that with enough consideration you will rescind your request. In case anyone thinks that Dia De Los Muertos is just a whole lot of fun and people getting to paint up their faces and have a march...let me enlighten you https://en.wikipedia.org/wiki/Day_of_the_Dead
Please educate yourselves on the history and purpose of this day and hopefully you will come to the realization that it is not YOURS to CAPITALIZE ON.
Jessica Vining started this petition with a single signature, and now has 105 supporters. Start a petition today to change something you care about.