The FDA, Coca Cola Company, and Pepsi Company: Stop Using BVO (Or Include A Detailed Warning Label)
Brominated Vegetable Oil is used in citrus drinks like mountain dew, amp energy drink, Gatorade, and Powerade. It has been banned as a food ingredient in Japan and The European Union. In fact, it is completely banned in more than 100 countries (http://www.nutrition411.com). According to environmentalhealthnews.org, "research on its toxicity dates back to the 1970s, and some experts now urge a reassessment. After a few extreme soda binges – not too far from what many video gamers regularly consume – a few patients have needed medical attention for skin lesions, memory loss and nerve disorders, all symptoms of overexposure to bromine. Other studies suggest that BVO could be building up in human tissues. In mouse studies, big doses caused reproductive and behavioral problems." The Star reports that "after consuming several drinks daily containing BVO, some people have reported symptoms including loss of muscle coordination, memory loss, headache and fatigue, according to a study published this summer by the University of Hohenheim, Stuttgart, Germany." Yet another article says "certain complications such as neurological disorders and altered thyroid hormones have been observed" (http://health.wolterskluwerlb.com). Brominated vegetable oil has also been known to cause iodine deficiency which in turn "causes an increased risk for cancers of the breast, thyroid gland, ovary, and prostate," according to an article on nutrition411.com. Brominated vegetable oil is used in citrus flavored drinks to keep the flavors from separating, but why can't customers just shake their drinks and get the same effect? Bromine comes from the ocean and is toxic as a vapor or liquid, especially in higher amounts. Brominated Vegetable Oil needs to be removed from drinks in the United States and from all other foods as well. If it is included, at the very least, products should be required to include warning labels that detail the possible ill effects of the ingredient (similar to how cigarettes have surgeon's general warnings). Please sign my petition!
Gatorade was the one of the first to use this ingredient in some of their drinks. There is a petition on this website telling Gatorade to stop including this ingredient as well. Please sign it! Here is the link: http://www.change.org/petitions/gatorade-don-t-put-flame-retardant-chemicals-in-sports-drinks