Think Blue Too's mission is to unite the Business Travel community in mitigating water risks across all sectors of the industry through education, awareness, and advocacy.

Water-related challenges pose a threat to virtually every sector of the business travel industry. Whether physical, reputational, or regulatory, all of these risks have the potential to undermine business viability and carry financial implications.

By signing the Think Blue Too Pledge, you commit to:

☑ Being a water-responsible traveler.

☑ Actively advocating for a water-risk mitigation strategy to be included in your organization's Corporate Social Responsibility policy.

☑ Doing your part to increase awareness around water-related challenges that are threatening the Business Travel industry.