Tata Sky in their DTH platforms have categorised satellite channels under geographic and linguistic identity. So if a subscriber wants to view news channels from Tamil Nadu they can navigate in the menu and click the display ‘Tamil’ to get access to all Tamil channels or channels based from Tamil Nadu. 
This is the case for most language channels except for the TV channels from Assam. Here in the menu the user has to navigate to the others tab to view the Assamese TV channels or channels from Assam. 
This is indeed very infuriating and an insult to people from Assam since being a recognised Indian official language and having a vibrant media with a fairly large number of TV channels Tata Sky has ignored the same and decided to club channels from Assam under the category ‘Others’.                      
I have approached Tata Sky management several times to correct this very demeaning approach towards the people of Assam. I have also sought the intervention of Hon’ble Chief Minister of Assam and already there is a huge support for my efforts to ensure that Tata Sky makes the necessary changes in their display menu which although is a very minor technical tweak but a matter of immense significance for the sentiments and self respect of an entire region. It is indeed very surprising why a responsible corporate like the Tatas and the Sky corporation is behaving in such a politically incorrect manner hurting the sentiments of an entire region and a state that has over 3 crore population and is a gateway to the NE region. This is not only an insult to the people of Assam but the whole of North East India because it just illustrates how even corporates and MNCs are insensitive and ignorant about this part of the country.