We, the undersigned employees, distributors, consumers, former employees of direct selling, FMCG companies express our strongest condemnation of Russia’s war in Ukraine and its people. Russia’s attack clearly violates the principles of sovereignty, territorial integrity, freedom, free trade and the rule of law that form the basis of our international rules-based order. 

Russia’s unprovoked invasion against Ukraine also violated the Ukrainian people’s right to live in freedom, peace and security. The illegal and unjustified violence perpetrated against the people of Ukraine must be met with serious consequences. The international community cannot let international norms of peace and non-violence be eroded by Russia. 

Russia’s aggression goes against everything we have learned and aspire to achieve. This attack undermines our shared mission to live and work in peace. 

We call on Governments, World Federation of Direct Selling Organization, Direct Selling Associations, FMCG producers, partners, NGOs and international organizations to take decisive action to deter further Russian aggression and restore freedom, democracy, and sovereignty in Ukraine. We also ask employees and consumers of direct selling companies across the world to join us in extending support to Ukraniains during this time of unimaginable sadness and suffering.