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Reverse SUSU's Rebrand

This petition had 1,814 supporters

SUSU's rebrand is dismal. Black & white. Removing the original "SUSU" to "US." This is our Union's attempt to save its low NSS score. But the lack of student engagement and opinion towards its new rebrand is disappointing.

Image of SUSU's new rebrand available here:

This petition is for any student who believes that SUSU's rebrand logo should have been voted on by students of the University of Southampton. Even better, the logo should have been designed by a student; a simple competition to our Arts students over at Winchester Competition for a £500 prize would have engaged our students over at Winchester Campus that are often ignored and excluded from the wider university experience plus saved money that could be better spent on services for students.

Furthermore, the results of survey that was designed for the new rebrand should be released for students to see through a report available online that justifies why questions such as, "if SUSU was an animal, how fast would it run?" were used and how the results of the survey and later, focus groups, led to the creation of the new logo.

You may be wondering what the point of signing this petition will be. Under the assumption that SUSU believes that this change will 'grow' on students, this petition aims to show SUSU that:

1) It is not SUSU's exterior logo and brand that is the issue but its interior

2) Students should be involved in the design of a rebrand

3) Students should be able to vote for their favourite rebrand online

SIGN AND SHARE this petition so we can show SUSU something they can longer ignore: its students.

 P.S. This brand cost nothing and took 5 minutes.


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