Fight Discrimination Against Plus-Size Women in the Media
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Plus Size Women are constantly discriminated against in the media. We are portrayed as lazy, over-sexualized, promiscuous, and the bearers of low self-esteem. It's time to teach young girls that beauty comes in all shapes and sizes. We can begin by advocating for change and demand positive depictions & representations of bigger women in media.
Did you know that 67% of American women are plus size? According to CDC. gov, the average American woman weighs 166.2 lbs and is 5'3 (ft). The average waist circumference is 37.5 inches. (website was lastly updated of July 15, 2016.)
How does the average woman make up 67% of the population, yet only 1 to 2% of plus size bodies are represented in mainstream media? What are we showing to our young women and what can we do about it? Begin by educating those who may be ignorant to the statistics. Refinery29.Com started a movement titled "The 67% Project" making 67% of their imagery to feature plus size women.
Plus Size women are the majority, but yet are boxed as the minority. According to a 2011 Vanderbilt Study conducted by assistant law professor Jennifer Shinall, employers are less likely to hire bigger women for a higher wage job involving interaction with the public. Compared to their "normal" weight counterparts and overweight men, bigger women tend to earn less money. However, heavier women are most likely to work in a physical demanding occupation compared to others. A bigger woman earns 5% less than a "normal" weight woman working an occupation that requires the same demands. Bigger women also earn $9,000 less than an average weight woman. Did you know only 5% of female CEO's carry extra weight? Not only does weight discrimination in media exists, it's also systematic.
The stereotypes of plus size women in the media are incredibly demeaning. We are often cast into hyper-sexualized roles, that lead to a negative perspective of bigger women as promiscuous.
When is the last time you've seen a plus size woman in film or on television as the leading actor without her body being the focal point for humor or pity? The fight against weight discrimination is just as necessary as the fight for other issues surrounding us.
Make a difference and let's help fight discrimination against plus size women in the media. -P.S. 67
"WE MUST FIGHT & UNITE...."
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