Put more realistic serving sizes on your products
When looking to buy and subsequently eat a product, people often turn to the nutritional label on the product. The nutritional label will provide information based on the recommended serving size of the product - but often these serving sizes are not the portion size people typically eat. As one of the largest food companies in the world, by changing your nutritional information to reflect more realistic serving sizes, you can help people become more informed about how much they are eating and what the nutritional information is for a portion size more realistically being consumed. People will be more informed consumers and may make changes to reflect this more accurate representation of what they are eating.