- Denise HylandLeader of the Council, Royal Borough of Greenwich
- Peter AgnefjallChief Executive Officer, Ikea
IKEA - please be fair to Greenwich
IKEA wants to build a store bigger than IKEA Tottenham less than 1 mile from historic Greenwich Park and right by the congested Blackwall Tunnel crossing.
IKEA's business model is not fit for the 21st century and not fit for Greenwich, in Zone 2, London. IKEA needs to adapt and show that it can operate in Central London where traffic is gridlocked.
Please sign our petition to IKEA asking them to play fair by Greenwich and deliver on their promises to the community. Greenwich Council have said that they will be issuing outline consent shortly, without going back to the planning board. Now is the time to make your voice heard! There is still time to make a difference.
In Hamburg and Paris, IKEA has recently opened 'traffic free' stores. IKEA will adapt its business model for inner city areas if the council negotiates hard enough. Ask your councillors to listen to you and take action.
In March 2014, IKEA made certain promises to Greenwich:
- To reduce traffic from the levels currently generated by Sainsbury's and Matalan. IKEA said: "The potential impact of the scheme on the surrounding road network will be limited, particularly as the new IKEA store would not generate as much traffic demand during the peak commuting periods compared with a foodstore."
- To operate a trading model which encourages public transport use - IKEA told planners that customers will travel by public transport and use IKEA's delivery service, but delivery is prohibitively expensive: £30 delivery charge for a £30 Billy Bookcase. If you ask IKEA's online Anna why delivery charges are so high, 'she' replies: "Free" or "subsidised" delivery usually means the cost is hidden within product prices. At IKEA we prefer to offer our products at the lowest possible price so if you are able too [sic] fit the products in your vehicle you are not paying for hidden delivery costs that you may not be using."
Please sign our petition to IKEA.
Please also visit our website at: noikeagreenwich.weebly.com for more information on how you can help. Follow us on Twitter and Facebook.
- Leader of the Council, Royal Borough of Greenwich
- Chief Executive Officer, Ikea
IKEA is planning to bulldoze an award-winning, environmentally sustainable Sainsbury's supermarket and community park and orchard on Greenwich Peninsula, in the heart of a major regeneration area and less than 1 mile from historic Greenwich town centre, a UNESCO World Heritage Site. Pollution in the area is already nearly three times European limits and traffic is described in the World Heritage Site Management Plan as "the single greatest problem affecting Greenwich Town".
The average number of visitors to IKEA stores worldwide is over 2.2 million and will be higher in London. In 2004, John Prescott launched an inquiry and stopped a similar proposal in Stockport, Manchester. IKEA Tottenham was also made the subject of a public inquiry and was then allowed through subject to a size restriction - a 28,000 sq.m store. By comparison, IKEA wants to build a 33,000 sq.m. store in Greenwich.
Greenwich is a place of history drawing visitors from all over the world and also the site of one of London's most significant regeneration areas. Peninsula is due to be London's most densely populated residential area.
Please help to defend Greenwich, home to the architectural heritage of Sir Christopher Wren and the Meridian Line, from "where time begins" against IKEA's car-centric model which belongs out of town. IKEA needs to adapt their model, as they have in Hong Kong, Shanghai, Hamburg and Paris, if they want to move into Zone 2.
Izzy Howard started this petition with a single signature, and now has 1,747 supporters. Start a petition today to change something you care about.