Immediately end plastic “Mag Swag” on kid’s magazines #NoToMagSwag

Immediately end plastic “Mag Swag” on kid’s magazines #NoToMagSwag

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Rachel Beard started this petition to Immediate Media Company London Limited

Every magazine comes with a free toy! Sounds great, except the toy is terrible quality, an environmental nightmare and shipped all the way from China just to be dumped in landfill soon after being ripped off the front. 

Please join me in asking Uk publishers to stop putting tat on the front of their magazines.  The content of these magazines is often educational and introduces the concept of recycling and sea pollution (particularly in Octonauts) but then in direct contradiction to that the front of the magazine proudly displays an item that isn’t made to last more than a few plays and must end up in landfill more often than not. 

lets make it easier for the next generation to reduce their consumption and take steps towards reducing our plastic obsession by removing the “Mag Swag”!!

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