Ban Advertising To Children
Ban Advertising To Children
Children's brains are like a sponge. They absorb as much information as they can during this time in order to grow and learn to become functioning adults. While they are absorbing things like how to hold a spoon, they are also absorbing every ad they see. Advertisers target children because of this through “pester power”. This means relying on children to nag their parents to purchase the item. Targeting children is unethical and inherently unfair because they are biologically not capable of understanding an ad’s intent. One of the articles from the Convention on the Rights of the Child by the United Nations says that, “States parties shall ensure to the maximum extent possible the survival and development of the child”. Therefore advertising to children is violating children's rights.
Advertising to children affects not only one generation, but the next and the next because each generation is being manipulated and are therefore unaware of the impact of this issue. The system cannot be stopped if society doesn’t know any other way of life.
So what can you do to help end this cycle?
- Sign this petition
- Follow my insta where more information about the issue can be found: @taste_the_manipulation
- Contact your MP or any government official and tell them why advertising to children needs to be banned
- Question your shopping habits
- Next time an ad is on notice the way it is targeting you or a child
- Spread the word!!!
Children can’t defend themselves, we must!
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Do Advertising Bans Work? New Research by Assistant Professor Tirtha Dhar. www.sauder.ubc.ca/news/do-advertising-bans-work-new-research-assistant-professor-tirtha-dhar
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UN Commission on Human Rights, Convention on the Rights of the Child., 7 March 1990, E/CN.4/RES/1990/74, available at: https://www.refworld.org/docid/3b00f03d30.htm
Wijesundara, Bimali, and Sandamali Galdolage. “IMPACT OF TV ADVERTISING ON CHILDREN’S BEHAVIOR.” 2007.