Substance abuse is a serious medical issue. Progressive organizations should not be in the business of furthering stigmatization of marginalized people.
Courage Campaign's mission statement says the organization seeks to "defend and extend human and civil rights secured by law, to end prejudice and discrimination, and to help people work more effectively to address issues that affect their communities to make a positive difference."
But by perpetuating stereotypes about drug users and by stigmatizing people who struggle with substance abuse, this ad (which was ironically released on National Day Without Stigma) contributes to attitudes that allow harmful, punishment-focused drug laws to stay on the books. It needs to be taken down immediately.