Remove Ads That Objectify Women and Sexualize Lip Balm!

Reasons for signing

See why other supporters are signing, why this petition is important to them, and share your reason for signing (this will mean a lot to the starter of the petition).

Thanks for adding your voice.

Okie Fields
10 years ago
Disgusting!!!

Thanks for adding your voice.

Ray Kerins
10 years ago
We see that not everyone likes our new ad, and please know that we certainly didn’t mean to offend anyone. Our fans and their voices are at the heart of our new advertising campaign, but we know we don’t always get it right. We’ve removed the image and will share a newer ad with our fans soon. Thank you to our fans for providing this feedback.
Ray Kerins - Pfizer (makers of Chapstick)

Thanks for adding your voice.

Nailasada Alidina
10 years ago
Because this is ridiculous. There have to be more engaging and interesting ways to capture your audience's attention that do not center around a woman's ass.

Thanks for adding your voice.

Cassia Finkelstein
10 years ago
We deserve better treatment than this.

Thanks for adding your voice.

elizabeth tobias
10 years ago
sexual stupidity without redeeming value

Thanks for adding your voice.

Martha Abogado
10 years ago
Chapsticks goes on your lips NOT ON YOUR BUTT

Thanks for adding your voice.

Mandy Robbins
10 years ago
Let's not ignore the blatant innuendo here, either--and I'm no prude. There are plenty of ads that objectify women, as if that weren't bad enough, but the ad people (men, no doubt) here knew exactly the dirty chuckle they were going for, and I'm here to tell them it's not worth it. No more Chapstick for my family until you present a more dignified image for a family product.

Thanks for adding your voice.

Laurie Tabor
10 years ago
Because the picture in the ad has nothing to do with the product.

Thanks for adding your voice.

Jennifer Carr
10 years ago
Because my daughters are my world and this sexual objectification in the media is WRONG.

Thanks for adding your voice.

Sonja Byrd
10 years ago
Very disappointed by this ad that somehow equates a woman's backside with lip balm. Please withdraw this ad campaign immediately.