Alexa is a human

Alexa is a human

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Lauren J started this petition to Amazon

Alexa is a human -She is a daughter, woman, mother, niece, sister, friend 


We seek to raise awareness of the harm and negative impact that product branding can create through understanding both corporate ethics and responsibility, as well as name bombardment. Our mission and two main goals as an organization are to raise public awareness of the profoundly negative consequences of utilizing a human name for a virtual assistant, and for Amazon to rebrand the wake word of its virtual assistant product, commonly known as Alexa.
As a result of the Alexa brand, young children, teens, and women are experiencing severe bullying, harassment, legal name changes, suicidal ideation, sexual harassment, anxiety, therapy, identity erasure and more. Alexa is a Human advocates for children, women, and families who have been impacted by the use of the human name Alexa, as a voice technology brand.
The name Alexa has become synonymous with servant. We appreciate the benefits such technology affords us all, and it is now widely used in our homes, our businesses and our schools. However, the pain it is causing must be acknowledged and remedied. We are not looking for financial gain.  What we do want is serious consideration of our request for a wake word change. 


Alexa now triggers + 1/4 billion devices 

Have you ever been teased or bullied so badly that you cringe when you hear your own name?

Read our letter to Amazon from the link

We didn't understand at first either.

To any parent that has named a child, please help us! Put yourselves in our shoes, hers. Imagine it’s your or your child’s name.  

  • If you own a device, change the wake name to Amazon, Computer, or any non human name that you choose
  • Message your local radio/tv station, Amazon, and share with friends
    Do not post "Alexa, ... (play or complete task) "followed by servant requests on social media. Although most people don't realize, it's truly offensive
  • The device is NOT called Alexa, stop referring to it as Alexa, this will create change. Call it Amazon, Computer, etc.

Every time we have shared our story, the response is "I never realized, wow you're right." We know that it’s unintentional. We need to raise awareness and force change. 

You may think that you are not included or affected by this if you do not know someone named Alexa. This couldn't be further from the truth. She's at work, she's at your child's school, she's walking by you in the store as you refer to a servant machine in your home as herself. It's devastating.

We are not looking for any fame or financial gain from this request, only a change to what we believe is a giant mistake. 

This is not a campaign against the technology, AI, or Amazon. This is simply a need to rebrand from a human name.  

 follow us on facebook @Alexaishuman and twitter @Alexaishuman

#rebrandalexa #Alexa #human #Amazonchangethewakename
#givebackhername, #forcechange #Amazon 

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At 5,000 signatures, this petition is more likely to get picked up by local news!