Campaigns & Digital Content Strategist

  • Campaigns
  • Full- time
  • Rome, Italy
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With over 200 million users (including 6.5 million+ Italian users) Change.org is the world’s largest technology platform for social change. We’re both incorporated and certified as a social good business, and we’re aiming to build a world where no one is powerless and where creating change is a part of everyday life.

About the role:
We're on the hunt for a digital content and campaign strategist to join the Change.org Italian team. This exciting role mixes digital campaigning, storytelling and rich content production to help millions of Italians win campaigns, while growing and deepening their engagement on Change.org. You'll report to the Italy Director, and be part of the global campaigns team based in countries around the world.

If you know how to read the news or the current political debate and shape the perfect campaign; if you're a savvy digital communicator that can spot the perfect story to cut-through people's busy social feeds; if you're able to churn out content at a pace to match a breaking media story; and you're driven by creating change on big issues -- then you could be the perfect addition to our team.


As a Campaigns & Digital Content Strategist in our team, you will:

  • Identify the most significant social change campaign opportunities in Italy.
  • Work with the Country Director to develop our digital communications strategy, including managing our email, video and social channels.
  • Identify and tell the most inspiring and heartbreaking stories of Change.org users, driving engagement and impact on their campaigns.
  • Support in brainstorming and delivering campaign strategy and tactics that win nation-capturing campaigns, including giving advice to petition starters.
  • Create videos for distribution via social and email that engages everyday Italians on campaigns, cuts-through online and pushes decision makers to respond.
  • Help grow and manage the largest social change email list in Italy -- setting up and sending emails using our Salesforce toolset, and analysing data on user engagement.
  • Be all about the data. You'll run A/B tests and analyse user behaviour data, rapidly adopting learnings and best practices.
  • Lead on everything social. You'll create posts and pithy commentary to drive growth and engagement of Italian in social issues and the Change.org platform.

This describes you:

  • You have a deep commitment to our mission of empowering people everywhere to win campaigns -- and are driven by helping everyday people fight injustice.
  • You have experience in online activism and digital campaigning: you have BIG ideas for social change campaigns.
  • You know your way around video for social: from concept development, creation, editing, posting and analysis of success.
  • You've got experience in the daily posting and management of social media accounts for a brand or organisation.
  • You thrive on social and have your finger on the pulse of what Italy is talking about online, in politics, and traditional media. You know how to make your content pop in a busy social feed.
  • You're ideally familiar with email list management. An added bonus for familiarity with the Salesforce Marketing Cloud toolset.
  • Your online copywriting is killer. You've got a strong sense of narrative and user experience, and you can turn out compelling copy at short notice.
  • You crave more data. You're driven by results, tests that are backed by statistical significance, and you're always curious about how to improve your work.
  • Importantly, you're willing to take risks, fail, and adapt.
  • You've got a strong sense of fun and give-and-take -- our small team is constantly pushing the envelope and each other to challenge assumptions, go all-in, and imagine the impossible.
  • Your command of English is extremely good, additional languages are a plus

Interested? Great! Here's what you should know:

Applications close November 15 

The position is full time, 40h/week permanent contract.
You'll be based in our Rome office.

We're a small, results-oriented team. We're driven by helping our users have impact. It's a fast-paced, collaborative and supportive environment. Your co-workers are high-impact, low-ego, and have a deep respect for our users. We expect you to be the same.

Applicants aren't required to have every skill listed, but an eagerness to learn and try new things is a must. Training and upskilling will be provided on the job where necessary.

Change.org is committed to being a diverse and inclusive workplace. We encourage applicants of different backgrounds, cultures, genders, experiences, abilities and perspectives to apply. All qualified applicants will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical disability, or length of time spent unemployed.


Change.org Careers

Outsized impact

Change.org is the fastest growing social change organization in the world, empowering more than 50 million people to create change in their communities.

Amazing people

We are building a world-class team of technologists and creatives along with the most accomplished team of social movement creators in the world.

Extraordinary benefits

5 weeks vacation

Personal growth