Woolworths: Stop selling unsafe "infant beverages" to 6-month-old babies
  • Petitioned Woolworths

This petition was delivered to:

Woolworths
COO
Steve Greentree
CEO
Grant O'Brien
Group PR manager
Clare Buchanan

Woolworths: Stop selling unsafe "infant beverages" to 6-month-old babies

    1. Petition by

      Jessica Williams

      Newcastle, Australia

  1.  
  2.   
November 2012

Victory

Thanks to everyone who signed - Woolworths has stopped selling these "infant beverages".

Woolworths is selling a new range of "infant beverages" to babies as young as 6 months old.

I couldn’t believe my eyes when I saw the "Bebi” drinks on the shelf at Woolworths. As well as having an 18-month-old daughter Holly, I’m actually a midwife -- and these drinks drive me crazy.

Babies that young shouldn’t be drinking fruit juice; it’s just setting them up for lifelong problems like obesity and tooth decay. It also goes against the advice of almost every doctor, midwife, dentist and child health nurse, AND our national dietary guidelines.

Unsuspecting parents will fall for the 'convenience' without realising that they violate just about every bit of medical advice out there. I know this will happen, because I see it all the time in many other areas that involve women’s and infant health.

Bebi isn’t the only one doing this, but it’s the worst I’ve seen when it comes to targeting young babies. The bottle even comes with a teat -- because they know babies that young can’t actually drink any other way.

I’m tired of multi-million dollar companies exploiting young children with no regard for their health, best practice evidence or health guidelines.

That’s why I’m asking Woolworths to stop contributing to this by stocking the drinks. If they hear from hundreds their customers, I know they’ll listen rather than risk losing business.

If you'd like to give Woolworths your feedback, their Facebook page is here: https://www.facebook.com/woolworths?fref=ts&filter=2

Here are some links with more information:
http://www.nutritionaustralia.org/national/resource/infant-nutrition
http://www.dhsv.org.au/news-stories/2012/11/15/babies-don-t-need-bebi-fruit-drinks/
https://www.breastfeeding.asn.au/who-code
http://au.news.yahoo.com/thewest/a/-/wa/15279764/squeeze-on-baby-juices/
http://whqlibdoc.who.int/hq/2004/WHO_FCH_CAH_04.13.pdf

Recent signatures

    News

    1. WE DID IT!!!

      Jessica Williams
      Petition Organizer

      In the last few hours, Woolworths announced that the Bebi infant fruit drinks will be pulled from its stores nationwide over the next few weeks.

      “We've listened to our concerned customers and made the decision to delist the Bebi® organic White Grape fruit drink and Bebi® organic Apple and Banana fruit drink from our range and it will come off our shelves over coming weeks.”

      We have got the only supplier to listen! But there are other advertisers still showing ads. Links to Bebi infant juice promoters:

      Publicity Queen – the PR company for Bebi drinks
      http://www.publicityqueen.com.au/contact

      The Morning Show on Channel 7
      Pregnancy, Babies and Children Show who allow Bebi drinks to exhibit at their show
      http://www.pbcexpo.com.au/contact-us/

      Mix 101.1 who is running Bebi’s adds on their radio stations
      http://www.mix1011.com.au/aboutus/contactus/

      IGA Supermarkets who are stocking the drinks
      http://www.iga.net.au/igafresh/index.cfm?page_id

    2. Reached 12,500 signatures

    Supporters

    Reasons for signing

    • Julie Pearse BROOME, AUSTRALIA
      • almost 2 years ago

      As a diabetes educator, every day I see the unnecessary and lifelong suffering of people to whom supermarkets target inapproppriate products.Foods that have no right to be called food, they are just calorie laden junk, and profit makers for the big supermarket chains and manufacturers. Go for GST free foods and eat healthy.

      REPORT THIS COMMENT:
    • Kym Angerson AUSTRALIA
      • almost 2 years ago

      Babies under 12 months should have only breast milk and water

      REPORT THIS COMMENT:
    • John Nugent ADELAIDE, AUSTRALIA
      • almost 2 years ago

      Health of anyone is always important.

      REPORT THIS COMMENT:
    • Coral-Lee Bamford AUSTRALIA
      • almost 2 years ago

      It's time big companies learnt to put the health and welbeing of their customers first and not their profits. You'd think these things would go hand in hand yeah? :s

      REPORT THIS COMMENT:
    • Casey De Lorenzo MELBOURNE, AUSTRALIA
      • almost 2 years ago

      I'm an early childhood practitioner and understand the serious impact poor health has on young children, I am constantly outraged at the marketing strategies that promote junk food to adults and children but now your saying infants! When will it stop! This world needs a health revolution! The way I see it we are eating worse then during world war 2 when the were adding cardboard to rations in food starved areas!

      REPORT THIS COMMENT:

    Develop your own tools to win.

    Use the Change.org API to develop your own organizing tools. Find out how to get started.