From petition creator Hyun Kyo Seo:
"Six months ago the Camden campus of Rutgers University, where I study graphic design, came under fire. Seemingly out of the blue, Chris Christie, the Governor of New Jersey, endorsed a plan to overhaul the higher-education system in New Jersey. Part of the plan called for my school to be divorced from the Rutgers family. Worse yet, the Governor's plan was utterly lacking in detail. I couldn't believe it.
I knew that I, and so many other New Jersey residents, had chosen Rutgers-Camden because it was close to home, affordable, and provided an opportunity to get a world class education at a prominent research institution. But instead of studying, I was worrying. Would I graduate with a Rutgers degree? Would my tuition be raised? Why was the plan developed behind closed doors? What would happen to the distinguished faculty that drew me to the school? How much would it cost to accomplish the plan? These were just some of the questions that I thought needed answers. Turns out I wasn't alone.
I came up with the idea to create a website where people could organize their efforts to keep Rutgers-Camden alive. With the help of social media and our Change.org petition, the website quickly became a banner under which the Rutgers community would rally. In the first few days after launch, our website was receiving nearly 3500 hits a day. And in the first week we had nearly 5000 people sign our Change.org petition.
Six months, a blog, 10,000+ signatures, several large rallies, and a grassroots, guerrilla style public relations campaign later, the part of the plan to divorce Rutgers-Camden from Rutgers University was dropped from the reorganization plan. It was an epic day to say the least. Luckily I had lots of people to enjoy it with. I didn't do this on my own, not by a long shot. That's the best part. This whole campaign really brought our school together. A lot of great friendships were formed between people who had never met before, people who probably would not have met but for the website and Change.org. And thanks to these informed and unified supporters, Rutgers-Camden is safe and now has greater administrative autonomy and an appreciable infusion of financial support!"