Chick-fil-A: Stop Bullying Small Business Owners
  • Petitioned Jerry Johnston

This petition was delivered to:

Corporate Public Relations Senior Manager, Chick-fil-A
Jerry Johnston
Vice President of Corporate Public Relations, Chick-fil-A
Don Perry
President, Chick-fil-A
Dan Cathy
Communications Director, Chick-fil-A
Brenda Green
Senior Vice President and Chief Marketing Officer, Chick-fil-A
Steve Robinson

Chick-fil-A: Stop Bullying Small Business Owners

    1. Jeff Weinstein
    2. Petition by

      Jeff Weinstein

      Montpelier, VT

Vermont's EAT MORE KALE is a small, eco-friendly t-shirt business with a mission to promote sustainable food messages. The company's sole proprietor, Bo Muller-Moore, has used the EAT MORE KALE logo in his t-shirt designs for more than 10 years, and he recently applied for a federal trademark on his business name. A federal trademark would block other artists from copying his design (which has happened in the past) and protect the livelihood he's worked so hard to build.

But if Chick-fil-A, a multi-million dollar fast food company, has its way, Muller-Moore won't be able to protect his business. The Corporate Goliath has threatened to block EAT MORE KALE's trademark attempt and shut the business down. Chick-fil-A uses the slogan "Eat Mor Chikin,"and it alleges that EAT MORE KALE confuses CHICK-FIL-A customers and dilutes its multi-million dollar industry.

This isn't the first time that Chick-fil-A has bullied this small business. Back in 2006, the fried chicken giant's lawyers sent Muller-Moore a cease-and-desist letter, ordering him to stop using the EAT MORE KALE logo and send Chick-fil-A all of his t-shirts. After Muller-Moore obtained legal counsel of his own, Chick-fil-A backed down.

This is a clear case of corporate bullying, and we won't tolerate it! Muller-Moore is a small business owner that supports sustainable agriculture--he is no threat to a multi-million dollar fast food company, and he has a right to pursue his livelihood.

Sign this petition demanding that Chick-fil-A stop blocking EAT MORE KALE's federal trademark. It's time we take a stand against corporate bullying.

Recent signatures


    1. Reached 40,000 signatures
    2. Did you know the Governor of Vermont supports Team Kale?

      Jeff Weinstein
      Petition Organizer

      "Don't mess with our efforts (Chik-Fil-A) to create jobs, one job at a time" - Governor Shumlin

    3. Reached 25,000 signatures
    4. Chick-fil-A Responds

      Sarah Parsons
      Petition Organizer

      Chick-fil-A recently issued a response to the campaign to protect "Eat More Kale," claiming that the multi-billion dollar fast food chain is "required to protect" its brand. Check out the statement below.

    5. Reached 17,500 signatures
    6. 12,000 Demand Chick-fil-A Stop Bullying Vermont Small Business Owner

      Sarah Parsons
      Petition Organizer

      More than 12,000 people have joined a popular campaign on demanding that fast food giant Chick-fil-A stop bullying a small business owner in Vermont.
      Jeff Weinstein, of Vermont, started the petition on to help his friend, Bo...

    7. Reached 10,000 signatures
    8. Thanks for your voice in EATMOREKALE.COM's cause.

      Jeff Weinstein
      Petition Organizer

      We originally posted a goal of 1,000 signatures- Thanks to supporters of the cause there are now almost 30,000 signatures. This issue can be resolved if CHICK-FIL-A simply quit bullying this small family-run business and allow EATMOREKALE.COM to trademark its name of more than ten years. CNN's Anderson Cooper 360 recently roasted CHIK-FIL-A (yes, pun intended) and featured them on his RidicuList. Watch "CHIK-FIL-A battles t-shirt guy" here..

    9. Reached 1,000 signatures


    Reasons for signing

    • Lindsey Randall TULSA, OK
      • 2 months ago

      Small businesses rock!

    • Catherine Sands KENT, WA
      • 3 months ago

      Definitely corporate bullying and an insult to all. Really consumers don't know that Chick-Fil-A is a fast food chain? As a consumer I do have an IQ high enough to figure out the difference between fast food and a effort to promote local sustainable food sources. Stop corporate bullying!

    • Nick Mayo TUCSON, AZ
      • 3 months ago

      I don't like those clowns anyway

      • 3 months ago

      It's kale, man.

    • Sheryl Obregon CARROLLTON, TX
      • 4 months ago

      Chick Fil A...No.


    Develop your own tools to win.

    Use the API to develop your own organizing tools. Find out how to get started.