• Petitioned Air NZ

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Air NZ

Remove the sexist in-flight safety video #AirNZsexism

    1. Natasha Young
    2. Petition by

      Natasha Young

      Melbourne, Australia

  1.  
  2.   
July 2014

Victory

It’s gone! Check out this report in the Daily Mail: "Air New Zealand safety video featuring bikini-clad models dropped after thousands sign petition calling it sexist" - http://www.dailymail.co.uk/travel/article-2680431/Air-New-Zealand-safety-video-featuring-bikini-clad-models-dropped-thousands-sign-petition-calling-sexist.html - We did it! You guys are just the best! You did so much to take this petition from a little to a lot! This is massive. I’m so glad to learn I wasn’t alone, and that thousands of people were with me on this. Hopefully, Air New Zealand will think twice before they objectify women and use sexism as a bad joke again. You can share the good news about our win by sharing this update. THANK YOU!!! Natasha P.S. There's been a heap of news coverage of the win. Here's a piece from back home: “Air NZ bikini safety video dropped” - http://www.stuff.co.nz/travel/news/10233431/Air-NZ-bikini-safety-video-dropped - and check out this piece from ninemsn too. - http://news.ninemsn.com.au/entertainment/2014/07/05/08/18/air-new-zealand-withdraws-sexist-safety-video

Air NZ finds it appropriate to reinvent the in-flight safety video with a celebration of Sports Illustrated 50th anniversary. A safety video is to alert passengers on what to do in an emergency; it should not be an excuse to objectify the sexualised female body.

This video completely disregards passengers who find it offensive for religious reasons, who have body image struggles, who are parents concerned about their children’s impressionable nature, who believe women deserve more respect, and who have teenage daughters who deserve more respect. This video is culturally insensitive; it disregards those who are conservative by nature and are uncomfortable with its imagery and disregards passengers who have been exposed to sexual assault. This video creates an unnecessarily difficult and uncomfortable working environment for its female staff, which goes against the entire nature of safety.

 This video forces itself upon the passengers; it is played in the small confines of an aircraft there is no option to turn off the video.  This video offends those who value the right to choose. Air NZ appears determined to insist that skies are sexy regardless of who they offend.

If you find this video entirely inappropriate as a safety video, let Air NZ know, sign below. We can get it removed and replaced with appropriate safety instructions that put safety first.

And you can let Air NZ know how you feel about #AirNZsexism on twitter here: https://twitter.com/FlyAirNZ

 

Recent signatures

    News

    1. We did it!

      Natasha Young
      Petition Organizer

      It’s gone! Check out this report in the Daily Mail: Air New Zealand safety video featuring bikini-clad models dropped after thousands sign petition calling it sexist - http://www.dailymail.co.uk/travel/article-2680431/Air-New-Zealand-safety-video-featuring-bikini-clad-models-dropped-thousands-sign-petition-calling-sexist.html - We did it!

      You guys are just the best! You did so much to take this petition from a little to a lot! This is massive.

      I’m so glad to learn I wasn’t alone, and that thousands of people were with me on this. Hopefully, Air New Zealand will think twice before they objectify women and use sexism as a bad joke again.

      You can share the good news about our win by sharing this update.

      THANK YOU!!!

      Natasha

      P.S. There's been a heap of news coverage of the win. Here's a piece from back home: “Air NZ bikini safety video dropped” - http://www.stuff.co.nz/travel/news/10233431/Air-NZ-bikini-safety-video-dropped - and check out this piece from ninemsn too. - http://news.ninemsn.com.au/entertainment/2014/07/05/08/18/air-new-zealand-withdraws-sexist-safety-video

      Air New Zealand safety video featuring bikini-clad models dropped

      The petition against the video was signed by more than 7,000 people Air New Zealand denied it had removed the footage due to public pressure Sports Illustrated 50th anniversary film featured half-naked women By Carol Driver An in-flight safety video that was accused of 'sexualising the female body' has been dropped by Air New Zealand.

    2. Reached 10,000 signatures

    Supporters

    Reasons for signing

    • Chris Harris AUSTRALIA
      • 4 months ago

      It should be important to everybody

      REPORT THIS COMMENT:
    • kylie mannix AUSTRALIA
      • 4 months ago

      What rationale was behind the giving of essential safety information presented in a sexually charged and flippant manner? Who does Air NZ suppose was actually actively listening to the safety advice? This is a truely shameful representation of important information and I can only imagine the embarrassment and offense of some passengers having to endure that. Air NZ, what were you thinking?

      REPORT THIS COMMENT:
    • Katy Brooks AUSTRALIA
      • 4 months ago

      I couldn't believe I was watching this 'safety' video. It was cringe-worthy and embarrassing, let alone sexist.

      REPORT THIS COMMENT:
    • Brook Tu SYDNEY, AUSTRALIA
      • 4 months ago

      To parade women around in bikinis while you are trying to hand over life saving information is crass and counter-productive. This isn't a safety video--it's a teen flick for boys. As a travelling passenger on any aircraft, I would hope that the people who run that plane are more serious about my safety than this. This video could have worked just as well with unsexualised presenters. It's madness that any airline would disrespect their female passengers like this. Shame on you Air NZ.

      REPORT THIS COMMENT:
    • Gabby Bell AUSTRALIA
      • 4 months ago

      I want a safety message to be a safety message - unadorned and clear - not a titillation session for men. This would cause me to take my feet to another airline or choose another destination.!

      REPORT THIS COMMENT:

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