We were inspired to design a company that from the ground up would be committed to fighting illegal child labor, sustainability and positive change. Using the purchasing power of race directors, event planners and consumers to benefit the greater good is what we're all about. By donating 10% of each sale to one of our humanitarian Partners For Change charities, we are able to have a positive impact on hundreds of under priviliged children. The Wear It For Good movement allows us to transform our customers into benefactors, which allows us to grow a truly sustainable business rather than depending on fundraising for support.