I think it's pretty clear from the comments that follow the original post on the Sartorialist are not about a increased "awareness" of homelessness, but an opportunity to not-so-subtly affirm dichotomies of deserving and "undeserving" homeless, and to congratulate each other for their moral sensitivity. This is par for course in much documentary photography, and shelves and shelves of photo criticism has been directed at the question of whether picturing oppression for the consumption of a privileged audience actually produces social change. It should also be noted that the Sartorialist did not talk to this man at any point, nor ask his consent, which he usually does of his subjects. I actually wrote a long post about this image as the fashion and politics blog Threadbared: http://threadbared.blogspot.com/2009/09/tramp-chic-and-photograph.html.
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