I agree with you, Bea, about the name of the organization; 'farmed animals' would sound so much better. From what I was told, the name, though, was not meant to disregard farmed animals as commodities for human use, but to distinguish the issues the organization is dealing with, i.e. farmed animals used for food.
Here is a very recent video from CETFA on the topic of barn fires in Canada, and the suffering pigs endure:
http://www.youtube.com/watch?v=Gz270bj4o0Q&feature=fvsr